Why Your Car Dealership Needs Steering Wheel Covers

If you own a new or used car dealership, chances are you’re concerned about presenting vehicles in their best light. There are many ways to do this: ensure that your cars are clean, polish the exterior until it shines, or even add an air freshener if you think it would add that extra touch. There’s one extra step that dealerships can forget to take, however: disposable steering wheel covers. Our protective packaging manufacturers recommend that you also invest in disposable steering wheel covers for the cars at your dealership. Here are just three of the reasons why it’s a good idea.

Reasons You Need Steering Wheel Covers

Sanitation

Considering the fact that customers nearly always want to test-drive a car before they buy it, you could be looking at a wide variety of people touching the steering wheel before your car is sold, including your employees.

If a car has been worked on or checked for maintenance, oil or grease can easily be transferred from an employee’s hands to the steering wheel, leaving a grimy residue for your customers. No one wants to touch a steering wheel that looks like it’s covered in greasy fingerprints. First impressions matter too much to risk losing a customer for such a superficial reason.

The best way to keep a steering wheel clean is with disposable steering wheel covers. They’re secured with an elastic band, so they’ll stay on while the car is being worked on or maneuvered out on the lot. Afterwards, you can pop them off and discard them when they get too dirty!

Protection

Steering wheels are the most-used part of any vehicle. Although they’re built to last, they can still be prone to scratches, spills, or other damage from daily maintenance. Consider the number of people who have access to the steering wheel before it sells. No one wants to be the person to accidentally damage any part of a vehicle, especially such a visible component.

A steering wheel cover keeps your cars’ steering wheels protected from damage during the selling process. Keeping a reusable steering wheel cover on while your employees handle the car guarantees that thesteering wheel stays pristine.

Appearance

A big reason to opt for steering wheel covers in your auto dealership is for the sake of appearance. When you use steering wheel covers in your vehicles, you show your customers that you pay attention to the little things and you’re willing to go the extra mile.

When you’re trying to sell cars, anything you can do to stand out from the competition can help. Steering wheel covers are an easy and affordable way to go above and beyond what’s expected. It creates an extra bond of trust between you and your customers if you do everything you can to show you care.

If you want to go above and beyond for the cars at your dealership, our steering wheel cover manufacturers are here to help. We have over 15 years of experience in the manufacturing of protective packaging. Contact Premier Protective Packaging at (616) 791-7400 for more details about how to order!